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      Men's Stretchy Trunks: Aussie Pride

      Super Aussie, Super Summery, Super Kitsch, Super Fun, our Aussie Pride kangaroo boardies will make your heart happy. These mid-length swim shorts lengthen your legs and show off your quads, and the elastic waistband with contrasting orange drawstring enables as comfortable fit whilst flattering your mid-section, creating a relaxed 50's-style silhouette. Our quality, soft,  4-way stretch fabric makes them super-duper comfy, perfect for all manner of water sports, or simply strutting your stuff on the sand. Semi-mesh side pockets enable water to drain quickly, and a subtle back pocket with drainage grommet, concealed zip and key loop is perfect for keeping your valuables secure while you're in the surf. Lightweight and extremely fast drying, our Men's Stretchy Trunks are vibrant, colourful, and fun summer shorts - equally awesome in the water and on dry land. Want to match with...

      Women's Organic cotton T-Shirt: Dingo (White)

      North Fremantle's Iconic Dingo with a South Beach Twist!  We've taken Western Australia's beloved red Dingo Flour dog, and popped it on a board in our beloved Indian Ocean. This eye-catching print has fast become one of our best selling designs, popular with locals and visitors alike. A flattering women's cut, this white t-shirt nicely skims the belly due to it's slightly fuller cut, whilst the rolled sleeves add a casual, modern look. These climate-neutral, ethically-made t-shirts made from 100% organic cotton, which uses 80% less water than regular cotton, and doesn't expose workers or insects to harmful chemicals.  They are made in manufacturing facilities powered by green wind & solar renewable energy, from low-impact raw materials. All of our T-Shirts are Fair Wear Foundation certified and are printed in Australia using eco-friendly inks. Looking for...

      Unisex Organic Cotton 3/4 Sleeve Baseball Tee: Dingo

      North Freo's Iconic Dingo with a South Beach Twist!  We've taken Western Australia's beloved red Dingo Flour dog, and popped it on a board in our beloved Indian Ocean. This eye-catching print has fast become one of our best selling designs, popular with locals and visitors alike. Ideal for when the Freo-doctor starts blowing, this black and white 3/4 raglan sleeve baseball tee will help you rock a Freo beach vibe all year long.  These climate-neutral, ethically-made t-shirts made from 100% organic cotton, which uses 80% less water than regular cotton, and doesn't expose workers or insects to harmful chemicals.  They are made in manufacturing facilities powered by green wind & solar renewable energy, from low-impact raw materials. All of our T-Shirts are Fair Wear Foundation certified.

      Men's Performance Boardies: Frond

      Our Men's Performance Boardies in limited-edition Frond print are a lean lightweight pair of boardies for superior performance and a narrower fit..We've removed the side pockets and fused the bottom hems are fused to keep the legline as smooth as possible, and the legs are made tube-style with no outer seam for a leaner, streamlined silhouette.  A zip-up back pocket (with key loopand drainage grommet) gives you a place to stash your essentials. Made with quick-drying, super comfy, 4-way stretch fabric (made from recycled plastic bottles), these boardies are lithe and lightweight. Our luxe-quality 4-way stretch fabric is made from 85% recycled polyester (made from recycled plastic bottles) and 15% elastane.  Get the Right Fit Unlike many brands, our men's boardies are true to size. That means a 32 inch waistband is 32 inches, not 34 inches. And...

      Kids T-Shirt - Maroon 'Ocean Pollution Makes Me Crabby'

      Ocean Pollution Makes Me Crabby! This flattering maroon organic cotton t-shirt features a crab silhouette made from the type of plastic garbage we typically find in the ocean, killing marine life and making us very crabby indeed. A cute T for your cutie, with a powerful message for eco-conscious kids young and old. Our Kids T-Shirts are made from organic Indian cotton, in manufacturing facilities powered by green renewable energy, from low-impact raw materials. All of our T-Shirts are Fair Wear Foundation and Global Organic Textile Standard (GOTS)  certified, and printed locally in Fremantle.

      Kids T-Shirt - Pink 'Ocean Pollution Makes Me Crabby'

      Ocean Pollution Makes Me Crabby! This vibrant pink organic cotton t-shirt features a crab silhouette made from the type of plastic garbage we typically find in the ocean, killing marine life and making us very crabby indeed. A cute T for your cutie, with a powerful message for eco-conscious kids young and old. Our Kids T-Shirts are made from organic Indian cotton, in manufacturing facilities powered by green renewable energy, from low-impact raw materials. All of our T-Shirts are Fair Wear Foundation and Global Organic Textile Standard (GOTS)  certified, and printed locally in Fremantle.

      Women's Stretchy Shorts: Road Trip (Helen Ansell Collection)

       This unique Road Trip print comes from our Helen Ansell Collection. Helen Ansell is a Western Australian artist whose vibrant paintings are inspired by regional Western Australia's wildflower country. Raised in Ulullla, an Aboriginal community in the heart of the desert, Helen developed a deep connection to the Australian landscapes that now feature in her bold depictions of native flora and fauna. Our Women's Stretchy Shorts are your comfiest boardies ever - designed to be worn both on and off the beach. With bright bold Western Australian flora and fauna on a warm blue background, you will stand out in all the right ways. We make them short enough to be stylish (and to make your thighs look longer), and we cut the legs on a slight A-line, to make...

      Women's 100% Organic Cotton T-Shirt: Tail (Clean Seas Please)

      Clean Seas Please! This pale blue organic cotton t-shirt features a dolphin tail silhouetted against the setting West Coast sun, with a powerful message to the world from your little eco-warrior. There's a blue South Beach Boardies logo on the back yoke. This t-shirt is ethically made in India from organic Indian cotton, in manufacturing facilities powered by green renewable energy, from low-impact raw materials. All of our T-Shirts are Fair Wear Foundation and Global Organic Textile Standard (GOTS) certified. Organic cotton is grown without pesticides or toxic chemicals but with natural or biological methods and substances (including azo-free earth-safe dyes and chlorine-free bleaching).  Production methods are not just to prevent harm to the planet, but also to provide benefit. Organic production systems produce crops that have zero persistent pesticide and fertiliser residues (better for us...

      Women's 100% Organic Cotton T-Shirt: Gutful

      We've had a GUTFUL of Ocean Plastic Just like the turtles, who think the plastic bags they are eating are jellyfish, and then starve to death with bellies full of plastic...  this sage green organic cotton t-shirt with large grapic print raises awareness and provides a, excellent talking point. This t-shirt is ethically made in India from organic Indian cotton, in manufacturing facilities powered by green renewable energy, from low-impact raw materials. All of our T-Shirts are Fair Wear Foundation and Global Organic Textile Standard (GOTS) certified. Organic cotton is grown without pesticides or toxic chemicals but with natural or biological methods and substances (including azo-free earth-safe dyes and chlorine-free bleaching).  Production methods are not just to prevent harm to the planet, but also to provide benefit. Organic production systems produce...

      Men's Retro Piping Boardies: Maneki Neko

      Whether Japan's legendary Lucky Cat (Maneki Neko) is surfing or fishing, you know he's stoked with life, as you will be with these unique, limited-edition print boardies. Our Men's Retro Piping Boardies feature a scalloped legline for superior range of movement,  and retro-style edge-piping and back pocket cover. Made with quick-drying, super comfy, 4-way stretch fabric (made from recycled plastic bottles), these boardies are lithe and lightweight. Unlike most South Beach Boardies, these don't have side pockets (true to retro styling) with just the one zip-up back pocket (with key loop and drainage grommet) to keep you lean. Our luxe-quality 4-way stretch fabric is made from 85% recycled polyester (made from recycled plastic bottles) and 15% elastane.  Get the Right Fit Unlike many brands, our men's boardies are true to size....

      Men's Stretchy Trunks: Durian et.al

      We've included our favourite tropical fruits on a flattering and summery turquoise base. You'll find durian, dragonfruit, mangosteen, papaya, persimmons, starfruit and so many more - can you name them all? These mid-length swim shorts lengthen your legs and show off your quads, and the elastic waistband with contrasting orange drawstring enables as comfortable fit whilst flattering your mid-section, creating a relaxed 50's-style silhouette. Our quality, soft,  4-way stretch fabric makes them super-duper comfy, perfect for all manner of water sports, or simply strutting your stuff on the sand. Semi-mesh side pockets enable water to drain quickly, and a subtle back pocket with drainage grommet, concealed zip and key loop is perfect for keeping your valuables secure while you're in the surf. Lightweight and extremely fast drying, our Men's Stretchy Trunks are vibrant, colourful, and fun summer...

      Men's Retro Piping Boardies: Year of the Dragon

      Our Men's Retro Piping Boardies feature a scalloped legline for superior range of movement,  and retro-style edge-piping and back pocket cover. Made with quick-drying, super comfy, 4-way stretch fabric (made from recycled plastic bottles), these boardies are lithe and lightweight. Unlike most South Beach Boardies, these don't have side pockets (true to retro styling) with just the one zip-up back pocket (with key loop and drainage mesh) to keep you lean. Our luxe-quality 4-way stretch fabric is made from 85% recycled polyester (made from recycled plastic bottles) and 15% elastane.  Get the Right Fit Unlike many brands, our men's boardies are true to size. That means a 32 inch waistband is 32 inches, not 34 inches. And so on.  So to ensure you get the right fit, measure the part of your...